Facebook Watch is here to take on YouTube. Find out more details

08 TV_Shows

08 TV_Shows

"Watch is personalized to help you discover new shows, organized around what your friends and communities are watching", said director of product Daniel Danker, in the blog post.

Facebook says the Watch tab will feature content created to "engage fans and community", including videos from popular vloggers and online personalities.

Facebook wants to make it easier for people to find and watch shows they love.

- Live events that bring communities together.

Reuters reported in May that Facebook had signed deals with millennial-focused news and entertainment creators Vox Media, BuzzFeed, ATTN, Group Nine Media and others to produce shows, both scripted and unscripted.

All the while the Watchlist will be used to ensure users don't miss shows they like - with the latest episodes appearing in the Watchlist once a show has been "followed".

Shows are made up of episodes - live or recorded - and follow a theme or storyline.

Facebook had also unveiled a new TV app to enhance the video viewing experience.

The company already has a Video tab in the app, only for the users in US and now the it has introduced a redesigned video tab to change the way we watch videos on social network. While watching shows, users can comment and react, as well as connect with friends or other viewers. "Watching a show doesn't have to be passive ..." "Watch" will be initially rolled out to selected users in the U.S. American actor and former host of Dirty Jobs Mike Rowe will host a talk show on the platform; A&E is planning a reality game show for couples; and National Geographic will stream live safari guides.

Over time, creators will be able to monetize their shows through "ad breaks", according to Facebook. On the platform, they can find an audience, build communities, and monetise their work.

"In general, the model here feels very YouTube-like, with a subscription model, though Facebook's apps for TV platforms in recent months have signaled the broad structure and interface, with a combination of videos recommended or liked by friends, things you've saved, things that are popular on the platform, and so on", said Jan Dawson of Jackdaw Research. Like YouTube, Facebook also Watch publishers to earn revenue on their content, using the same 45/55 revenue split. Watch is basically the redesigned Video tab which is already available to USA users.

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