Too old for Lego? Chief executive Bali Padda replaced by Niels Christiansen

Lego Swaps Out CEO Piece After Eight-Month Tenure

Lego Swaps Out CEO Piece After Eight-Month Tenure

Toy-maker LEGO named a new CEO Thursday for the second time in eight months, the company announced. Since October 2017 Padda will assume a special advisory role at the newly formed Lego Brand Group serving as "a wonderful ambassador for the LEGO brand".

Mr Knudstorp says he started looking for a younger successor to Mr Padda, who is the oldest person on the Lego management team, immediately after his appointment, but admitted that the transition had come faster than expected.

LEGO's Chairman Jorgen Vig Knudstorp said the decision was not a reflection of Padda's performance, but because the Briton's age - 61 - meant that he would not be able to have a long tenure.

Mr Christiansen joins Lego after nine years as chief executive of Danfoss, where he increased sales and turned the technology company into a global leader in energy efficiency by focusing on digitalisation.

Knudstorp said the plan to replace Padda quickly gained steam after Christiansen left his former company and approached Lego with interest in the job.

He resigned from Danfoss in March, saying it was time for a new challenge, and Mr Knudstorp said that speeded up the process for Lego.

"Bali has been part of the LEGO Group family for the past 15 years", he said.

"[Christiansen] is one of the strongest CEO's of his generation and has made a remarkable turnaround in Danfoss, taking it from industrial technology to digital technology", added Knudstrop.

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