Mercedes tops Indian luxury vehicle market in 2017; sells 15330 units

Mercedes-Benz X Class Camper

Mercedes-Benz X Class Camper

BMW claimed second place followed by Audi.

Mercedes-Benz once again captured the top spot in global sales among luxury brands.

Other countries where Mercedes-Benz topped the luxury auto sales charts are Great Britain, France, Turkey, Switzerland, Poland, Portugal, Denmark, Czech Republic, Finland, Greece, South Korea, Japan, Australia, Taiwan, and India.

"The decision to introduce long wheelbase E-Class was strategic and highly successful". This is the third consecutive year that Mercedes has sold more cars than its German competitors in India. The performance and sports-car brand, Mercedes-AMG achieved double-digit growth in 2017, reiterating Mercedes-Benz's strong dominance in the performance auto segment. "The success in our core business enables us to actively shape future mobility developments", said Daimler CEO Dieter Zetsche. The record-breaking figure for the year cements the brand's position as the market leader in the premium segment, with a 2.3% market share.

Over the last two years, Mercedes has been launching a new product nearly every month and has one of the most comprehensive portfolios in the luxury vehicle space. The SUV segment also grew in double digits in 2017.

The auto division's growth a year ago was driven in particular by the new E-Class Saloon and Estate and the sport utility vehicles, he added. In terms of growth drivers, there was all-round performance across segments with the sedan, the SUV and AMG achieving double-digit growth, Mercedes-Benz India said.

Mercedes sold a total of 15,330 units during January-December 2017. "Overall, we will launch more than a dozen new models in 2018".

Elsewhere, the company's after-sales division also set new records in 2017 - it serviced 128,072 vehicles previous year, up from the 108,226 it managed in 2016, recording the highest customer satisfaction index in its history along the way. In the year before the major A-Class model change, more than 620,000 customers worldwide took delivery of their new A- or B-Class, CLA, CLA Shooting Brake or GLA.

In 2017, more than a quarter of all Mercedes-Benz automobiles sold were compact cars.

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