Toyota will offer Alexa in its cars starting later this year

It should be noted that Microsoft has its own voice assistant - Cortana system, which is integrated in Windows platform 10.

Toyota said on Tuesday that it will be deploying Alexa beginning with its Entune 3.0 App Suite and Lexus Enform App Suite 2.0 vehicle system software updates for select 2018 model year vehicles later in 2018, giving US customers access to Alexa while on the go.

Alexa will debut in "select Toyota and Lexus vehicles with Toyota Entune 3.0 App Suite and Lexus Enform App Suite 2.0 in 2018", Toyota said in a statement. The Japanese brand will add the assistant to a few Toyota and Lexus models with special infotainment software this year and expand it more models in 2019.

Once you've enabled Alexa in your Toyota or Lexus, you can ask it do to pretty much everything you might at home, including adjusting your smart thermostat, adding items to your shopping list and listening to music or audiobooks with a voice command. Just like the home version, Toyota's Alexa implementation can also gain skills from third party developers.

Fiat Chrysler, Nissan, Hyundai, Daimler, BMW, and Ford also have existing partnerships with Amazon to bring Alexa into their customers' commuting experience. "Our vision for Alexa is that she should be everywhere a customer might need her - at home, in the office, on phones - and in cars". But Amazon's deal with Toyota, one of the world's largest automakers, marks new heights for Alexa's world domination.

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