Amazon cuts Whole Foods prices for Prime members

Amazon Prime Members Are Getting New Discounts at Whole Foods

Amazon Prime Members Are Getting New Discounts at Whole Foods

Amazon is going to give 10% off on all sale items at Whole Foods supermarkets along with discounts on selected popular items.

Today's news is now formalizing those prior efforts with a standard rewards program where Prime members can expect to take 10 percent off sale items on a consistent basis, in addition to other weekly discounts on select items.

Customers can also link their Prime account to their phone number so that when they shop at Whole Foods they only have to tap in their phone number at checkout.

The 28 Whole Foods locations in the Sunshine State are rolling out Prime discounts on Wednesday. Amazon said the available deals will rotate weekly, and gave these examples of Prime discounts available in Florida starting this week.

For instance, this week in Florida, wild-caught halibut steaks will be $9.99 a pound, about half the regular price.

Cold brew coffee at Allegro coffee bars: 50% off 16 oz. Lockers, pickup and drop-off points for Amazon package deliveries, are also now in more than 400 Whole Foods stores. "Maybe it gets them more Prime customers, more Whole Foods usage and more units per cart". Mackey is confident about Prime convincing the shoppers regarding their doubts about its "Whole Paycheck" reputation which is a reasonable option for their many purchases.

The companies also launched two-hour delivery from Whole Foods via Amazon's Prime Now service in 10 cities across the US, with more to come this year, Amazon says.

Items eligible for additional Prime member discounts will be designated by special signs in Whole Foods stores. "Well they are, if they only buy the handful of good deals on the card and nothing else", said David Livingston of DJL Research, a grocery industry market research firm. "Our vision is that every day Prime makes your life better, easier and more fun, and shopping at Whole Foods Market with exclusive deals and savings is all of this and more".

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