Amazon Prime Day: All you need to know

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We don't expect Amazon to suddenly match or undercut these prices on Prime Day, but even if it doesn't, it's likely another retailer will.

Get ready to shop 'til you drop, Amazon Prime members. You'll need to be in possession of a valid payment debit or credit card to activate the trial, but you won't be charged for the 30-day period.

But how worthwhile is a Prime membership for photographers?

In fact, Amazon says that over one million offers will be announced during this year's Prime Day bonanza.

Last year, 76% of the deals on Prime Day were better than Black Friday, according to the site.

You can subscribe monthly for $12.99/£7.99 per month (or $6.49/£3.99 for students), or you can opt for an annual subscription of $119/£79 per year, which is cheaper than paying monthly.

One of the headline benefits of Amazon Prime is its upgraded shipping options.

Amazon Prime Day is a yearly shopping event in which Prime subscribers have access to deals across Amazon's retail site.

As such, buyers do not have to be Amazon Prime members to access the promo, and can simply click "Add to Cart" for the free device.

The deals and discounts will run for 36 hours in total, ending the following day. You can get three months of KindleUnliited for just $1.99. Each month, Prime members can also download six editor's picks for free before the official publication date.

When does Prime Day 2018 start?

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