Netflix just revealed how many accounts watched 'Bird Box' and it's wild

New Netflix film 'Bird Box' smashes streaming record

New Netflix film 'Bird Box' smashes streaming record

Netflix has had an increase of viewers, with more than 137 million subscribers as of October. Wisely debuted in the thick of the holiday season, Bird Box wracked up more than 45 million views within a week, according to Netflix, and if you're one of the folks who settled in for a scare over the break, then you're probably eager to dig into the film, spoilers and all! Netflix, Amazon, Hulu and all the rest fighting for streaming domination share a dedication to operating as though they're immune to the numbers-driven nature of the content business. That's a fair bit of Bird-watching!

Also, Netflix pointed out that the number of people watching could be significantly higher, as many people watch shows together.

But recall as well that Netflix's 137 million accounts include about 58 million USA -based accounts, leaving about 79 million accounts overseas.

Fans inspired by "Bird Box", Sandra Bullock's Netflix horror hit, have started attempting something called the #BirdBoxChallenge.

So 45 million accounts have not seen the entirety of Bird Box - they've seen most of it, and it's a safe bet that many of them are not US -based accounts. Every Netflix "account" accommodates five users. In other words, Netflix only applied the 70-percent-counts-as-one-view trick for Bird Box.

Being clear-eyed about Netflix's Twitter brags doesn't mean that we have to be unimpressed with Bird Box's success.

Netflix, however, is keeping its viewers hooked.

If you've seen it, you're aware of the multitudes that brief statement contains.

For people like you and me, maybe it's not that big a deal whether Netflix (and its streaming competitors) report numbers like this under the rosiest possible scenarios.

Recommended News

  • Rescue crew killed in helicopter crash - UAE

    Rescue crew killed in helicopter crash - UAE

    Horrified eyewitnesses told how it spun into a death spiral after the rotors got tangled in the steel wire, Gulf News reports . According to an eyewitness, "the chopper went into a spin all of a sudden and then crashed into the mountain".
    Crystal Palace vs. Chelsea - Football Match Report

    Crystal Palace vs. Chelsea - Football Match Report

    If it is serious, don't be surprised if we push forward with our interest in signing a new striker this January. N'Golo Kante's second-half strike was enough for Maurizio Sarri's side to secure victory at Selhurst Park.
    Dipika Kakar WINS Colors’ Bigg Boss 12

    Dipika Kakar WINS Colors’ Bigg Boss 12

    Dipika gave a strong competition to former cricketer and co-contestant Sreesanth, who turned out to be the runner up of the show. Primary among those is Bhabhiji Ghar Pe Hai fame Shilpa Shinde, also the victor of the previous edition of Bigg Boss .
  • Report details Samsung Galaxy A50 with 4,000mAh battery, 24MP camera

    Report details Samsung Galaxy A50 with 4,000mAh battery, 24MP camera

    In an interesting twist compared to recent Galaxy S releases, the Lite won't come with a curved screen, according to the leak. OnePlus is followed by Samsung , Apple , Asus , and Huawei as the top five smartphone brands in the country.
    Elizabeth Warren Takes A Major Step Toward 2020 Presidential Run

    Elizabeth Warren Takes A Major Step Toward 2020 Presidential Run

    It also suggested she had become too much of a "divisive figure", an apparent reference to the heavily publicized DNA test. Warren is expected to be among the more formidable candidates in a large field of Democrats, perhaps as many as two dozen.
    No talk of solution to White House shutdown, Trump tweets blame

    No talk of solution to White House shutdown, Trump tweets blame

    Trump is demanding billions for a border wall between the US and Mexico, which Democrats have refused to provide. Democrats will not consider any offers that have not been publicly endorsed by Trump himself, he said.
  • Watch Ravens CB Jimmy Smith snag another interception off QB Baker Mayfield

    Watch Ravens CB Jimmy Smith snag another interception off QB Baker Mayfield

    Browns: DL Larry Ogunjobi was evaluated for a concussion and cleared to return in fourth quarter. LB Terrell Suggs set a Ravens record for games played with 229, breaking a tie with Ray Lewis.
    7-Year-Old Girl Dies In Houston Walmart Shooting

    7-Year-Old Girl Dies In Houston Walmart Shooting

    Sunday. "A total of 5 occupants in the vehicle witnessed this innocent child, their loved one, shot and killed before their eyes". It's not clear if the other three girls, all under the age of 15, also are related to the woman, who was shot in the arm.
    Rohit Sharma, wife Ritika welcome baby girl

    Rohit Sharma, wife Ritika welcome baby girl

    The middle-order batsman, who was on his way back from Australia , will miss the fourth Test in Sydney starting January 3. Those in the know of things told TOI: "It would've been great to have him (Rohit) around".
  • Serena beats Sakkari but U.S.  loses Hopman Cup tie to Greece

    Serena beats Sakkari but U.S. loses Hopman Cup tie to Greece

    Williams, meanwhile has already said she's hell-bent on getting a selfie with Federer to share to her 10.3 million Instagram fans. Despite their concurrent careers, Federer said it would be an "exaggeration" to say he knew Williams well.
    Major Winter Storm Threatens End-of-2018 Travel

    Major Winter Storm Threatens End-of-2018 Travel

    Another person was hit and killed by a truck with a plow blade in Crow Wing County, Minn., The Weather Channel reported . Light snow and ice accumulation is expected Friday for parts of central, southern, and northern New Hampshire.
    Chelsea boss Sarri explains management of Hudson-Odoi for Watford victory

    Chelsea boss Sarri explains management of Hudson-Odoi for Watford victory

    Chelsea's teenage sensation Callum Hudson-Odoi is at the middle of the three-way tussle for his services. Borussia Dortmund are another club that has been credited with an interest in the 18-year-old.

We are pleased to provide this opportunity to share information, experiences and observations about what's in the news.
Some of the comments may be reprinted elsewhere in the site or in the newspaper.
Thank you for taking the time to offer your thoughts.